Contrary to a commonly held view of crowdsourcing as a transfer of low-skill work to low cost locations, our analysis shows that more than half of all the crowdsourcing workers live in North America and Europe and workers are generally very well educated. Almost half have bachelor degree and only 5% are truly low skill workers with only an elementary education.
…spec work devalues the communication design profession. It reduces communication design to a commodity, rather than to a specialized service.
NO!SPEC.
Commodities are here understood in their simplest sense, as undifferentiated goods such as wheat or oil, which are exchanged in a market according to supply and demand, such that their prices are generally determined without the consideration of qualitative differences in their production, e.g. wheat is wheat, no matter where or by what methods it is grown and harvested, and oil is oil, no matter where or by what methods it is extracted and refined; the key term in this definition of a commodity is ‘undifferentiated good,’ which is contrasted against the definition of communication design as ‘a specialized service.’ The seeming triviality of commodities, famously remarked upon by Marx, allows its use in this pejorative sense, as a sphere of production somehow less ‘valuable’ than that of communication design services.
It is surprisingly difficult to engage with this commonsensical understanding of commodities!
We will sing of the great crowds who can finally free themselves from the slavery of wage labour and through solidarity revolt against exploitation. We will sing of the infinite web of knowledge and invention, the immaterial technology that frees us from physical hardship. We will sing of the rebellious cognitariat who is in touch with her own body. We will sing to the infinity of the present and abandon the illusion of a future.
We will sing of great crowds excited by work, by pleasure, and by riot; we will sing of the multicoloured, polyphonic tides of revolution in the modern capitals; we will sing of the vibrant nightly fervour of arsenals and shipyards blazing with violent electric moons; greedy railway stations that devour smoke-plumed serpents; factories hung on clouds by the crooked lines of their smoke; bridges that stride the rivers like giant gymnasts, flashing in the sun with a glitter of knives; adventurous steamers that sniff the horizon; deep-chested locomotives whose wheels paw the tracks like the hooves of enormous steel horses bridled by tubing; and the sleek flight of planes whose propellers chatter in the wind like banners and seem to cheer like an enthusiastic crowd.
AIGA was advised by the Federal Trade Commission (FTC) not to publish a spec work position in any statement that might be referred to, even indirectly, as an ethical standard that might elicit censure within the profession… or it might risk being cited for a restraint of trade through price fixing (i.e., making it unethical to work for nothing) for which we would have lost our 501.3.c status and possibly been subject to a regulatory action.
Time is the room of human development. A man who has no free time to dispose of, whose whole lifetime, apart from the mere physical interruptions by sleep, meals, and so forth, is absorbed by his labour for the capitalist, is less than a beast of burden. He is a mere machine for producing foreign wealth, broken in body and brutalised in mind. Yet the whole history of modern industry shows that capital, if not checked, will recklessly and ruthlessly work to cast down the whole working class to this utmost state of degradation.
Marx, in Value, Price and Profit (1935, p. 54).
We have till now supposed that the working day has given limits. The working day, however, has, by itself, no constant limits. It is the constant tendency of capital to stretch it to its utmost physically possible length, because in the same degree surplus labour, and consequently the profit resulting therefrom, will be increased. The more capital succeeds in prolonging the working day, the greater the amount of other people’s labour it will appropriate.
Marx, in Value, Price and Profit (1935, p. 52).
Unfortunately there is a disturbing growing trend affecting the creative communications community where companies using contests as a major part of their business model pit designers against each other, like roosters in a ring, to win bids to have their work (notably, logos and other identity) awarded to clients.